Brief
Halo Recordings briefs
BriefHalo RecordingsIn progress

Marigold EP launch

Objective

Visual system for the Marigold EP launch and supporting tour run. Needs to live across DSP artwork, merch, projection, and social.

Audience

Existing fans + crossover indie audience

Deliverables
  • EP cover + 4 single covers
  • Tour poster system (8 dates)
  • Merch capsule (3 SKUs)
  • Projection loops (60s × 4)
Brand voice
LoudType-forwardLate-night
Timeline
  1. KickoffApr 22
  2. DiscoveryApr 30
  3. Round 1May 09
  4. Round 2NowMay 18
  5. Final hand-offMay 25